Tarkett Aspen 37. Building Exhibition Stand

Imprint

Project: Tarkett Aspen 37. Building Exhibition Stand

Customer:

Team:

City: İstanbul

Metering: 35 m²

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Services

A design that triggered curiosity was implemented on the stand in order to draw the target audience. The form of a house, which is the core of the business, was distorted into a box of curiosity where windows and gaps could be practically examined. This area, where people around the stand would be curious to enter after noticing the motion inside through the gaps, was connected with an exhibition corridor, which was showcasing the products and the company. This cubic element was coated with orange vinyl material, a product sold by Tarkett. The stand, where the main product of the company was used creatively, was successful in attracting traffic of visitors, as targeted.